Don’t forget those who are less fortunate this Christmas



LVR November 2020 | As we approach the festive season, not for decades has there been so much uncertainty about what the future will bring. With ever toughening Covid-19 measures, regionally, nationally and internationally, there are many people whose businesses and jobs are under threat. 

Whilst not actually cancelled, Christmas and New Year’s celebrations are going to be a lot different from the norm, but perhaps in some way that’s not entirely a bad thing. Christmas has become such a commercial event with people beggaring themselves to spend more on gifts, food and drink, and taking months to clear their credit card debts, that maybe a return to more traditional, family-oriented celebrations is not such a bad thing, providing of course that you have family to celebrate with. 

We saw during the second quarter of the year, during the darkest days of lockdown, a re-balancing of values with people having time to take stock of their lives and also to have time to think about others not so fortunate, and it is important not to forget this. 

As we approach the end of the year, there are still many people whose lives have been seriously impacted by the situation, having lost jobs, businesses, and livelihoods, and these are the people that will need the help of our community in the coming months. 

There is still a majority of people whose income has not been affected by the restrictions, and it is these people that can help to ease the burden by supporting one of the many NGOs, charities and associations that are working hard to help the unfortunate - remember that many of them never thought in a hundred years they’d ever be in this situation. 

So please give what you can, it doesn’t have to be a lot, but every cent counts, and let’s help keep the community together over the coming months.